NOW 102.9 is one of Dallas-Fort Worth’s most listened-to radio stations, reaching more than 1.6 million listeners every week. Weekday on-air personalities include Tara in the morning, Ryan Seacrest in mid-days, Carter in afternoon drive and nights with Brooke Morrison. Core artists on NOW 102.9 include Adele, Jason Derulo, Pink, Maroon 5 and Ed Sheeran.

NOW 102.9 reaches consumers who are starting families, growing their careers and establishing brand loyalty. NOW 102.9 also reaches household decision makers who have influence over everything from purchasing a vehicle, to home improvement projects and financial decisions. Money to spend? Over 48% of the NOW 102.9 audience earns a household income of $75,000 or more (Scarborough, Dallas-Ft. Worth, Aug17-Aug18).

NOW 102.9 stays connected with listeners through on-air and online contesting, on-site promotions, and in-person engagement and on social media, including its nearly 12,000 Twitter followers.